The Requirement
Veale Partners was looking for a creative solution for their waiting room and reception area.
They wanted to achieve two goals;
1) keep customers engaged with interesting information and
2) upsell and inform their customers on Veale’s range of products and services.
It was obvious to Veale Partners that they were missing out on potential new business because some of their customers just didn’t know everything they had to offer.
Simply just having the TV on didn’t cut it anymore, and they wanted to have control of what content was being played in their own environment.
The Solution
Crystal Clear Business Services supplied and installed a portrait mounted Digital Screen in the main reception area.
Content has been designed and targeted to promote Veale’s full range of products and services whilst keeping customers engaged with up to date news via live RSS feeds.
Research studies have proven that not only is audience retention of a message much higher when it is displayed through digital signage, but that you will indeed communicate more effectively with your target audience and thus increase sales.
Every minute you have your customer’s attention is an opportunity to inform, engage and improve the customer experience. The entire solution including content is supported and managed via Crystal Clear’s Fully Managed Digital Service.