Mercedes Benz Ringwood engaged Crystal Clear to install and manage a large 90” NEC digital panel for their main showroom plus 65” digital panel for their AMG wall.
Content for both showroom screens is managed via Crystal Clears managed service, offering Mercedes Benz Ringwood a fully managed digital program consisting of manufacturer factory deals, dealer specific promotions and cross pollination of the finance, service and aftermarket products and services.
The iPAD integration feature on the Mercedes’ 90” display panel allows sales staff to utilise the screen as a selling tool enabling them to deep dive into areas such as car models, colours, accessories and informative videos. This allows for a collaborative selling approach with customers.
In addition, Crystal Clear supplied and installed a distributed audio system across multiple zones which can be controlled from any device or on the desktop located at reception. The audio system is internet based providing Mercedes Benz Ringwood access to 1000’s of radio or music options for their showroom to entertain their customers.